Sachin Tendulkar Issues Firm Denial Regarding Falsified Video Endorsing Financial App on Social Media; Expresses Deep Concern Over Misleading AI-Generated Representation, Highlighting Unsubstantiated Claims of His Daughter’s Daily Substantial Withdrawals.
In a proactive response to a deceptive video circulating on social media, cricketing icon Sachin Tendulkar, celebrated as one of the greatest in the history of the sport, utilized his influential social media presence to firmly denounce the misleading content. Expressing deep concern about the widespread misuse of technology, Tendulkar took a stand against the deceptive use of his likeness and promptly tagged the IT minister, ministry, and the Maharashtra cyber cell, urging swift action against such instances of digital misinformation.
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The AI-generated video, mimicking Sachin Tendulkar’s voice, disseminates false claims,”My daughter has been using this application and withdrawing Rs 1.8 lakh every day. Downloading the app ‘Skyward Aviator Quest’ is easy for any iPhone user from the App Store.”
While the video’s voice mimics Tendulkar’s, discernible signs make it easy to spot the fake.
Accompanied by a potent message, the cricket icon shared the video, emphasizing the importance of user vigilance against deceptive content. Sachin Tendulkar stated, “These videos are fake. It is disturbing to see rampant misuse of technology. Request everyone to report videos, ads & apps like these in large numbers.”
At 50, Tendulkar underscores the urgency for social media platforms to swiftly address such concerns. Sachin Tendulkar wrote, “Social Media platforms need to be alert and responsive to complaints. Swift action from their end is crucial to stopping the spread of misinformation and deepfakes.”
The increasing misuse of sophisticated artificial intelligence, particularly in the form of deepfake technology, raises significant concerns as it can convincingly replicate both the voice and appearance of individuals, leading to deceptive practices. This alarming trend has caught the attention of numerous prominent personalities, including those who have fallen victim to such manipulations, prompting urgent calls for authorities to take decisive action. In light of these developments, there is a growing consensus among public figures urging caution among the general public, emphasizing the need for awareness and vigilance to combat the potential consequences of AI-driven deceit in various forms.
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