NABARD Will Help All the Self-Help Groups and Farmers of Chamba District to Sell their Products in the World Class Market
A two-day e-commerce workshop was organized by NABARD for self-help groups and farmer production organizations in the aspirational district Chamba of the state.In this workshop organized at Agricultural Science Center Saru, Chamba, farmers and self-help groups were given information about selling their products on various online shopping platforms.NABARD manager said that the main objective of the workshop is to provide online platform for the products of Chamba so that farmers and villagers can get good prices for these products.
NABARD Will Help All the Self-Help Groups and Farmers of Chamba District to Sell their Products in the World Class Market
Chamba News-A two-day e-commerce workshop was organized by NABARD for self-help groups and farmer production organizations in the aspirational district Chamba of the state.
In this workshop organized at Agricultural Science Center Saru, Chamba, farmers and self-help groups were given information about selling their products on various online shopping platforms.
NABARD manager said that the main objective of the workshop is to provide online platform for the products of Chamba so that farmers and villagers can get good prices for these products.
Deputy Commissioner, Chamba, Apoorva Devgan was present as the chief guest on the closing occasion of the workshop.
He said that self-help groups and farmer producer organizations of Chamba can also create a distinct identity for their products through Chalo Chamba app.
On this occasion, the director of the service organization, Dr. Harish Sharma, gave information about packing and marketing of the products.
He told that till now five thousand farmers have joined it.
Products are available through online platforms such as creating our own website, through social media channels such as WhatsApp, Instagram and Facebook or through e-commerce websites such as Amazon, Flipkart or ondc. sell this
So that was our whole objective, because there are a lot of products in our Chamba district but its geographical location is such that there are limitations in the market of the products here and the maximum messages that are associated with such things here are those of women And they also have a limitation that they are not able to sell their products by going out of the state or out of the district for a long time.
So our objective is that how can they sit here in Chamba district and sell their products outside through these online platforms.
This is the objective of this two-day program.
Chamba’s product is to be made available in the market through its branding, packaging and more and more online whether it is Amazon, Flipkart, ONDC, a new online platform of the Government of India has been opened.
So, their products can be sold on this platform To be made available in the market.
This is our objective today.
Till now there are seventy-five groups of seventy-five people in the entire district and ten appear. So around five thousand farmers and women of similar type are associated with this platform. Self-help participants are participating in the workshop.
The group members said that this workshop has proved very useful for them.
Through this, they are expected to get a lot of benefits in their future.
This company has been formed with the cooperation of NABARD and today we have come here for the training of e-commerce which is being trained here for two days.
In this training, we have been told how to sell our product online. Our main product is on millets.
We were already doing packing and grading at Millets, but after this training, we came to know what are the shortcomings in our products, which we can improve and make them better.
Our self group wants to sell them on Amazon, Flipkart, ONDC platform.
We are making products and also selling them. First of all, we had to give some principles, then when we took training, after that we started selling these jute products and our annual income is at least five lakh rupees.
If there is income and the raw material is there, whether it is available or not. We get it from Solan and Delhi.
So first we got the platform, so we joined NRLM, we got the platform and also got good facilities and now we We want to sell our products online and in the two-day training that we received, it was explained to us very well how to sell our product line.
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