Automobile
Volkswagen Virtus crosses 50,000 sales mark, becomes best-selling C-sedan in India
The Volkswagen Virtus achieved 50,000 unit sales in 28 months, becoming India’s best-selling premium sedan in 2024.
Volkswagen India had high hopes from its MQB-A0-IN architecture when it introduced the Virtus and Taigun based on this platform. The company has now announced the achievement of a new sales milestone for its C-segment saloon – the Virtus, which has completed 50,000 unit sales in the country in a period of 28 months from its official launch. The Volkswagen Virtus has also become India’s best-selling premium sedan for the calendar year 2024, selling over 17,000 units so far this year. This sales milestone further cements Virtus’ position as the No. 1 premium sedan in India.
This year, the brand’s India 2.0 cars, Virtus and Taigun, collectively crossed the one lakh domestic sales milestone in the second quarter. At the end of the third quarter of 2024, the brand crossed the 6.5 lakh domestic wholesale milestone in India, with the India 2.0 models contributing nearly 18.5% of domestic volumes in a short span of over 3 years since Taigun’s market launch.
Speaking about this achievement, Mr. Ashish Gupta, Brand Director, Volkswagen Passenger Cars India said, “We are extremely grateful to all our customers for making Volkswagen Virtus India’s No. 1 selling premium sedan. Virtus continues to connect strongly with our customers, and crossing the 50,000 sales mark is a testament to the success of the product in the Indian market, making it India’s most loved premium sedan. Since its launch, we have sold around 60 Virtus sedans every day, and we are glad that Virtus has distinguished itself as it continues to maintain the sales momentum despite the hurdles in its segment.”
Mr. Gupta added, “We have also crossed the 6.5 lakh domestic wholesales mark in India and are grateful to the extended Volkswagen family for their immense love and trust in the brand. With our latest, feature-rich and advanced India 2.0 models – Taigun and Virtus, we have also witnessed significant success, with both models contributing approximately 18.5% of our total domestic sales since launch.”
